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Thursday, September 01, 2005

PUBLIC RELATIONS

PERSONALITY CHECKLIST

This checklist, based on careful evaluation, can measure the effectiveness of your person­ality in terms of the public relations profession.
Rate each item "yes" or "no." Each "yes" counts for 4 points. A "no" doesn't count. Anything below 60 is a poor score. A score between 60 and 80 suggests you should ana­lyze your weak areas and take steps to correct them. Scores above 80 indicate an effective public relations personality

- Good sense of humor
- Positive and optimistic
- Friendly, meet people easily
- Can keep a conversation going with anybody.
- Take frustration and rejection in stride
- Able to persuade others easily
- Well-groomed, businesslike ap­pearance
- Flair for showmanship
- Strong creative urge
- Considerate and tactful
- Adept in use of words
- Able to gain management's con­fidence
- Enjoy being with people
- Enjoy listening
- Enjoy helping other people resolve problems
- Curious about many things
- Enjoy reading in diverse areas
- Determined to complete projects
- High energy level
- Can cope with sudden emergen­cies
- See mistakes as learning experi­ences
- Factual and objective
- Respect other people's viewpoints
- Perceptive and sensitive
- Quickly absorb and retain infor­mation


Source: PRSSA Forum, Spring 1990.

7 Comments:

Blogger Raheel Lakhani said...

I scored 68.. not bad though!

September 01, 2005 11:30 PM  
Blogger S. Jabbar said...

Its all good. The point is that these are the points that makes a person effective in Public Relations. Especially the formal ones !

September 02, 2005 10:50 AM  
Anonymous Anonymous said...

The important thing is not to score above or below any benchmark. It all depends on that particular situation where u in? in a multicultural environment, i think the most important thing is to know the 'Non'Verbal' Communication, coz it is 55% of your total communication. Moreover, i think public relationing is an art and u cant learn it, it is the instinct, though u can groom it. Agree?

ciao

September 03, 2005 9:18 PM  
Blogger S. Jabbar said...

yes I do agree and I dont agree. It is an art, however it can be learnt. I believe one can learn anything but it maybe a mission for one while peice of cake for another. And yeah it does depend on the culture and situation. But these points are the commons, say Good sense of humor, respect other people's view or enjoy being with people. I think it can apply to any or many cultures and situtations.

September 05, 2005 1:41 AM  
Blogger Henna said...

Good to see ur blog..i have pencilled it in my fav list...will inform umy score soon

September 09, 2005 8:42 AM  
Blogger Henna said...

I srored 96 plus and well I am from PR, Communications and Media Profession...this checklist is helpful and I have kept it with me as a record to check my ratings each month...Good search!!

Between, what's your profession??

September 15, 2005 2:40 PM  
Blogger S. Jabbar said...

96 !! thats awesome ! *he/she must be talkative* *whistling*. Um studying software engineering, and also applying some of my abilities in a form of contract job to the related field :)

September 15, 2005 4:13 PM  

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